mount horeb mustard museum

'America's Favorite
Condiment Museum'

www.mustardmuseum.com

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The Proper Mustard - - - 'Yellow Journalism at its Best!'
The Official Newsletter of the Mount Horeb Mustard Museum ~~~~ October, 2007
Editor-in-chief: Barry Levenson  [email protected]
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Feel free to print this out and share it with your friends.


seventh gameWORLD SERIES SPECIAL

The regular season is over and baseball fans are already drooling over the coming post-season matchups. Who will go to the World Series? Red Sox versus Cubs? Yankees versus Diamondbacks . . . in a re-match of the great 2001 World Series, that went to a seventh and deciding game?

Are you ready for this year’s Fall Classic? It has been five years since the World Series went to a seventh and deciding game (2002). You need to be prepared for a thrilling Game Seven with your own copy of Barry Levenson’s THE SEVENTH GAME, the lore and legends of the 35 seventh games of the World Series. It’s all there – the Mazeroski walk-off homer of 1960, Babe Ruth’s ill-advised attempt to steal second in 1926, the Diamondbacks’ come-from-behind thriller of 2001.

Regularly $16.95, THE SEVENTH GAME is only $9.95 through the morning of the first game of the World Series. No limit! Item #BK77. PLAY BALL!

tailgate mustards

 

TAILGATE TIME

It's time to tailgate as our favorite teams hit the gridiron. Check out our university tailgate mustards from more than 60 schools at: http://www.mustardmuseum.com/category/62

NEW AND SPECIAL FOR OCTOBER

Pommery Moutarde De Meaux Grained Mustard

TDA100 – Terroirs d’Antan Dijon Mustard $6.25

TDA101 - Terroirs d’Antan Old Fashioned (Grained) Mustard $6.25

MKZ150 – Just arrived - an assortment of five real Polish mustards $19.95

SLT101 – Slotts Original Senap (Swedish Mustard) $11.25

SLT102 – Slotts Skansk Senap (spicy grained Swedish mustard) $11.25

PMM100 – Pommery Moutarde de Meaux – Reg. $22.00, now through October 15, $19.00.

mustard blobSee More October Specials & Sale Items Here

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MUSTARD & KETCHUP AWARDS

Our September YUCKY KETCHUP AWARD goes to the Mount Horeb Village Board for reprimanding our local police chief for his participation in the 100th anniversary of the Wisconsin Chiefs of Police Association. What did the chief do to incur the wrath of our local leaders? Apparently he helped out with the annual meeting by having a local officer deliver a youngster to help out with babysitting for some of the chiefs that had traveled a great distance to be at the meeting. One other thing: he had an officer deliver to the meeting some personalized mustards that the Mustard Museum DONATED to the event. Some of our village luminaries have too much time on their hands.

We hesitate to give out this month’s GOLDEN MUSTARD AWARD when we tell you about this fabulous new restaurant in Madison, you will all go there and we won’t be able to get in. It’s called "BRASSERIE V" and it’s the essence of a Parisian neighborhood brasserie. Friendly, great food, good wine, and a warm atmosphere, all at very reasonable prices. It’s at 1923 Monroe Street. But you didn’t hear it from us.

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SWEDISH MUSTARD POTTHE COLLECTION

Our pal Tim Bewer has returned from Central America and did not forget us. Several fine specimens of Guatemalan mustards are now on display at the Mustard Museum, with the collection now standing at 4,820.

We are very proud of another new acquisition, this fine Swedish-made mustard pot that dates back, we believe, to the 1920s.

A NEW CATALOG, A NEW WRITING CONTEST

The theme of the 2007-08 Mustard Catalog will be MUSTARD ON A PICKLE. It’s a mustard-themed children’s book and it will appear in the pages of the new catalog, coming out in late October. That’s also the theme of our new writing contest.

We will publish MUSTARD ON A PICKLE by itself next year but we want two more mustard-themed children’s books. The top two manuscripts will each earn $2,500. That’s a total of $5,000 in prize money. We are looking for writing geared to ages 3 to 10 and you don’t have to illustrate them. Just give us your best prose (or poetry) and we will provide the illustrators for the two books that we will publish next year.

Check out www.mustardweb.com/writingcontest/ for all the details.

MUSTARD BITS FROM THE BOTTOM OF THE JAR

condiment pervert?SENATOR NAILED IN CONDIMENT STING

Scandal has rocked the nation’s capitol on news that Sen. Elsworth Tomatohead was arrested at the Minneapolis airport for allegedly dropping packets of ketchup in a men’s room stall. The act of dropping little food service ketchup packets has long been known as an invitation for like-minded condiment abusers to engage in criminal conduct that involves squirting ketchup onto hot dogs, corned beef sandwiches, and other places where ketchup does not belong.

Sen. Tomatohead entered a plea of guilty to disorderly munching, a lesser charge, in a feeble effort to avoid adverse publicity. He claims that he stuffed the ketchup packets into his pockets in order to keep them away from young children and that they inadvertently fell out of his pockets when he went into his famous "wide stance" in the stall. "A wide stance can make things just fly out your pockets," explained the Senator.

In a tearful press conference, the red-faced Senator claimed that he is not a ketchup eater and has never been a ketchup EATER. Press pundits have already noted the irony of the situation, in that Sen. Tomatohead took former President Clinton to task for engaging in oral snacks with a White House intern – allegedly without a condiment.

GASTRO!

No, it’s not the trade magazine of the proctology profession. GASTRO! is the upscale food magazine read by all the foodies and gourmets in Slovakia. And a recent issue contained a two-page article on the Mustard Museum. In Slovakian, of course. A full color picture of Mrs. Mustard and the Slovakian writer is most prominent. That explains the sacks of letters we have received from Slovakia, all saying roughly the same thing: "Please to send beautiful mustard woman to Slovakia where she will be most appreciated. Can she cook? Can she milk cows?"

She can definitely cook but, even though she is from Wisconsin, negative on the second question.

WHODUNIT, WISCONSIN STYLE

No crime goes unnoticed in the small towns of Wisconsin. The POLICE REPORTS section of a Wisconsin Dells newspaper listed several major criminal incidents for August 25, including: "Dog bites man at True Value Hardware" and "Guests fail to pay phone bill at Blackhawk Motel." But the last item on the police blotter caught our eye:

MUSTARD BOTTLE STOLEN FROM FRESH FRIES

Who would do such a thing? Of course, Wisconsin Dells police have already named the Curator as a "person of interest." That has pleased the Curator who likes it when others find him interesting. Not to worry, the Curator has a solid alibi; he was delivering a stern warning to a unrepentant mayonnaise eater in a Mount Horeb back alley.

But you never know. So where is Johnny Cochrane when we really need him? ("If the mustard is stale, you must send him to jail." But we all know that mustard never gets stale.)

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Until next time - Hasta la Mustard, Everyone!

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